Günaydın
Today, Günaydın is among the giants of Turkey in the restaurant
sector, with 37 branches, 1 central logistics and 1 central warehouse,
each of which was established with equity capital.
The Challenge
The content demands of the brand, which had a promotional agreement with Coca-Cola, had to be harmonized for both parties, the hardware and software needs of restaurant branches with different concepts had to be determined, and the right content had to be produced to increase the sales of the brand. The biggest question was how the brand value of the famous restaurant chain would be affected by this promotion. Our field team had to offer solutions that would meet the demands of both parties, with digital integration of all branches at great speed, and our software and design team.
Menureen enabled us to transform our restaurants digitally in the most elegant way, as per our agreement with Coca Cola. As a pioneer in the FMCG industry, we’ve shown how dynamic and high-quality content can make a difference. After working in harmony with our team, we were able to increase our profitability with fast campaigns and price changes. Thanks Menureen!
Günaydın General Manager
The Solution
Digital menu board products were used. A number of menu board combinations suitable for the area were made. All installation procedures were carried out by us.
The contents were designed to be displayed on the menu board screens. The company’s products and campaigns were discussed. Appropriate theme designs are presented. The broadcast list of the screens was prepared and planned. Immediate action is taken for price updates. Increase your sales with an eye-catching moving design!
